How to Schedule Instagram Posts-Things Need to Know In 2025

Knowing more about scheduling Instagram posts in advance saves time for your social media team. It promotes focus on more important tasks like building Instagram marketing strategy, creating unique content, monitoring performance, and engaging with real-time audiences. 

In this article, we will discuss all the different ways you can schedule your Instagram posts and the advantages of doing this. Keep reading this article!

How to Schedule Instagram Posts Using Common Methods

You have to take advantage of the Instagram free scheduler. There are a number of 

There are a number of ways to schedule Instagram. Here are the most common methods that are discussed below:

  • Using the Instagram native app 
  • Using meta business suite 

We are going to discuss these method in the below sections:

Before deep dive, let discuss why scheduling is post is important for brands

According to the social media productivity report, 63 social media marketers feel hectic with manual and time-consuming tasks. Using the right approach of using social media management tools, the majority find that they have enough time to complete the tasks without wasting time. 

Schedule Instagram Posts From the Instagram App 

After years of user demand,  Instagram was finally included in the app schedule at the end of 2022. It allows the avid user to schedule Instagram posts up to 25  per day and up to 75 days in advance.

The critical point is that Instagram business accounts can utilize this feature. However, personal profiles are unable to take leverage from content scheduling. 

Follow these steps to get started:

Step 1:

Open your Instagram professional profile and tap the  + at the bottom of your mobile screen, or go to the home feed to the right to create new content. 

Step 2: 

Select the post or reel according to the type of content you are creating. 

Step 3:

You must take a photo or record a video using a camera roll and post it. 

Step 4:

Add additional features like music, emojis, effects, text, and stickers, and also include captions. 

Step 5:

Go to the advanced setting at the bottom of your screen. Click on the schedule post and choose the date and time of social media post scheduling according to your choice. 

Step 6:

Go to the previous page and schedule the post. 

Schedule Instagram Posts on the Meta Business Suite

You have another option to schedule Instagram post content using Meta Business Suite. In this prospect, your Instagram business account must be connected to your page so that you can access both through the meta business suite. 

Step 1: 

In the meta business suite, click Create Reel or Post. 

Step 2:

Make sure which Instagram account you are using to show reels. You can easily share Instagram posts on Facebook. Whether it’s up to you to post it on Facebook or Instagram.  

Step 3:

You must upload your media and create more attractive captions to describe your post’s purpose. Make sure to add hashtags and mention them. In addition, you have the option to add your location if you want. 

Step 4:

Click on the schedule icon and choose the time and date for the week’s posts. Always choose the time when your audience is active. 

Step 5: 

Once you have selected the time, tap on the save and then click on the schedule. 

Benefits of Instagram Posts Scheduling 

There are a number of benefits that are helpful for social media marketers, such as making well-crafted content and posts that help to save time. Business companies have been utilizing Instagram features for years. But why are so many social media marketers eager to queue up their content? Here are the significant benefits of scheduled Instagram posts

Create a Comprehensive Content Strategy  

Different types of content, like images, stories, reels, and carousels, all receive different engagement rates. Brands must diversify their content strategy and avoid repeatedly posting the same content. 

When you schedule posts on Instagram, you give yourself time to properly design your content calendar, identify the gaps & opportunities, and gather the data you need to create fresh and more engaging content. In addition, scheduling helps you remain consistent in posting, whether one post per day or multiple posts for a single day.

Allow the Real-Time Engagement With Follower 

Schedule Instagram social media posts, which can save time in your daily schedule. It lets you interact with top followers and engage the audience in the comments section. When you consistently follow the smart strategy for Instagram post scheduling, you have more leisure hours for dedicated customer engagement. 

Appropriate Time of Posting Enhance Productivity

When you create a last-minute post that is not effective at grabbing the users’ attention, when you schedule your post, it will help you maintain your posting sequence. Furthermore, adding the location and using hashtags also increase your post searches. For this purpose, you must generate all captions and add images of all the posts once a week. 

Create Effective  Marketing Campaign for Social Media Platform

For organic and paid social to email and beyond, all your channels should be the same regarding the creativity of landing pages and promotions. This offers the best user experience. Through social media marketing,  make sure your posts reach the audience at the right time.  

Start To Schedule Instagram Post Today 

Precisely, over 1 billion users are actively using the Instagram app. It is one of the most popular platforms where business companies and individuals can quickly grow their brand awareness, products, services, and more.

Scheduling Instagram posts freely saves time and ensures consistent engagement with your real audience, leading to increased visibility and growth. This article’s comprehensive guide helps you to make more informed decisions. Let’s get started to learn more about Instagram scheduling. 

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